Wednesday, October 10, 2007

Article Marketing To Promote Your Blog

By: Marilyn Roberts

Writing articles to promote your blog is a free and most effective way to advertise your site. With quality content in your articles you will not only receive traffic to your site but also a lot of back links. The back links will cause the search engines to notice you and send even more traffic as they consider this as the popularity of your site.

Placing your articles in article directories gives you the opportunity to have your articles republished on other websites which can create another flow of traffic to your blog. Between 400 and 600 words is a good length for a marketable article. Most people don't have the time to read a really long article, but if your content is compelling enough a longer article could be beneficial.

When writing your articles to be put in article directories you can use your author's bio to place your URL to direct people to your site. You need to make sure that your articles relate to the theme of your blog or these people will be disappointed and will not come back. The search engines would also not be happy if your article was about back pain and your blog's theme is internet marketing. You don't want to disappoint the search engines! They are your key to building a successful blog.

If you can't write, you can outsource your article writing to people who can write. You can just consider this as part of your advertising expenses. Articles written for you can be as low as $5.00 each but usually you will get a better quality article by paying more for it. Doing a search on Google will bring you your pick of article writers in many different price ranges.

The content that you already have on your blog can be utilized to generate traffic by turning it into articles. Group together two or more of your posts to make a good article and submit it to the article directories. If you are worried about duplicate content, then you can do some minor rewriting and have some fresh articles to submit.

You can place Google Adsense on your blog for your article marketing traffic to click on and bring you some income. Your Adsense ads will be relevant to your theme and therefore your targeted traffic will be more likely to click on the ads. Google pays a certain percentage to the owner of the blog every time an ad is clicked by a visitor.

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Join the growing blogging trend and visit for more articles and tips to help in your article marketing to promote your blog and make your site successful.

The Three Keys to Blogging Success

By: Glen Hopkins

While you don't need to understand the software that creates your blog, you do need a basic understanding of how the blogging system works. Then you can make the system work for you and generate lots of traffic. The three main things you need to know about are RSS feeds, pinging and trackbacks.

One of the best features of blogs are RSS feeds. RSS stands for Really Simple Syndication and is critical in the "blogosphere." Why? Because it allows you to alert the world every time you update your blog.

As a blogger, you don't have to know html code to create an RSS feed. Blogging tools automatically create these files for you. By having your content available in RSS, readers have the option to subscribe to your RSS feed.

Then every time you update your site, the feed alerts them that your blog has new content for them to read. When you have new content, they want to visit your blog to find out what you have to say. It's like having a syndicated column online!

Pinging is another way to attract traffic to your blog. Many services such as Ping-o-Matic scan and publish recently updated blogs. And they know your blog has been updated when they receive a PING from you.

A ping is like knocking on the door of another website. This site answers your knock by visiting your site, grabbing the content and posting it on their site. So the more sites you ping, the more references you get. And the more references you get, the more traffic comes your way.

To make use of the blog-and-ping method of generating traffic, set up the sites you want to ping before you make any posts. Your blogging provider should allow you to select all the update services you want to ping every time you post. Once this is done, pinging occurs automatically each time you add a new blog post.

Finally, trackbacks. This is an automatic link to a blog that has commented on your blog. When you activate this feature, you (and your readers) can track who has been talking about you and what they are saying.

Trackbacks are the links that hold blogs together. Through these links, readers can navigate their way through the blogosphere and track everything that's being said in their area of interest.

Keep in mind, though, that RSS feeds, pinging and trackbacks only help you generate traffic if you update your blog often. So start making a habit of posting to your blog on a regular basis.

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Glen Hopkins specializes in teaching struggling entrepreneurs how to turn their small online businesses into thriving money machines all while working less and earning more. To get more information, including Free Reports, Videos and CDs, visit: